What Is Your Domain?

How important is your domain name? The right domain name can help you brand your business, drive traffic, and create trust. The wrong domain can potentially drive people away from your site, thereby contributing to the failure  of your website.

Some key points to remember when choosing a domain name:

  • Having a domain name help build trust and credibility with your clientele.
  • Domain names come with emails. For example, if your domain name is http://www.myawesomebusiness.com, then you can create emails with the @myawesomebusiness.com.
  • The right domain name can actually help you brand your business faster.
  • You want your domain name to be give some information about your business, or have your business name or initials.
  • If you can get a .com, do it. People are familiar with this address. Familiarity creates comfort and trust.
  • Don’t forget to consider your budget! There is no standard price on domains. they can run from $10 to millions of dollars.

In today’s society, most everything is done online. If you do not have a strong web presence, you will lose potential clientele. If you do not have a web presence at all, your potential clientele will go to someone that does. Do your homework and pick the right domain name for your business.


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